KS Direct-Mail Campaign Featured in Point-of-Beginning (POB) Magazine
February 8, 2008 – KS Associates' direct-mail campaign was featured in the February issue of Point of Beginning (POB), a national publication circulated to more than 39,000 professionals in the surveying and mapping industry.
Last year the campaign won second place in the 2007 SMPS Marketing Communications Awards (MCA) competition. This annual program honors excellence in marketing communications for professional services firms.
The article discusses what it took to develop an award-winning campaign.
February 8, 2008 – KS Associates' direct-mail campaign was featured in the February issue of Point of Beginning (POB), a national publication circulated to more than 39,000 professionals in the surveying and mapping industry.